|
North America Only
|
MARKETING SUPPORT MATERIALS (for eyecare professionals only)
|
|
These NuPolar Marketing Support Materials are designed to help review the continuing opportunity with polarized lenses and why offering them to every patient is not only a key to growing our businesses, but also a vital step toward providing complete eyecare health for patients.
|
Polarized lenses can double the size of any eyecare business; all that is needed is the desire and enthusiasm to move forward. These materials provide the most comprehensive package to assist in incremental sales growth.
|
|
NuPolar Trilogy - Visual Armor Patient Brochure
This brochure helps the patient understand the benefits of NuPolar Trilogy: polarization, impact resistance, chemical resistance, UV blocking, and superior optics.
|
|
|
|
NuPolar Patient Brochure
This brochure shows the patient how NuPolar lenses block blinding glare to improve vision in daylight.
|
|
|
|
Quality testing & Comparisons
This brochure evaluates some of the most popular brands of polarized lenses used in our marketplace, and shows how they compare to NuPolar quality testing.
|
|
|
|
NuPolar Desk top Glare Demo
(2004 OLA Award winner) Small footprint, fits on all dispensing tables. To order, please contact your preferred wholesale laboratory.
|
|
|
|
“Quick” Pocket Dispenser card
Provides the Dispenser with helpful tips when talking to patients about polarized lenses; benefits, perceived substitutions, and dispensing tips
|
|
|
|
Patient recall “LOOK” Glare Cards
Includes a “call to action” area for recall purposes. Utilizes an actual piece of polarized film to demonstrate how the lenses block dangerous glare.
|
|
|
|
“LOOK” Glare Card instructions
Easy and simple instructions to effectively use the LOOK card
|
|
|
|
NuPolar Lenticular Counter Card
As patients walk by this stand-alone display, the image changes to show a scene with and without polarized lenses.
|
|
|
|
NuPolar Poster
Measures approx. 24” x 34”; perfect for your dispensary wall or window
|
|
|
|
Dispensing Mirror Sticker
Transparent vinyl sticker attaches to dispensing mirrors as an additional method of conveying the polarized opportunity to patients during frame selection
|
|
|
|
NuPolar Office Pack
"NuPolar office pack" contains
1 piece of each of the following:
- Quality Testing & Comparisons
- Patient Leaflet
- Pocket Dispensing Guide
- Dispensing Mat
- LOOK Card
- LOOK Instructions
- Mirror sticker
- NuPolar Countercard
|
|
|
|
More Choices Booklet
A new training and sales tool that helps ECPs and their patients better understand the concept that a patient’s total vision care solution is comprised of essential everyday lenses as well as Rx sunwear lenses. Products covered: NuPolar, Drivewear, Transitions, and Transitions XTRActive.
|
|
|
|
More Choices Dispensing Mat
Assists Dispensers in explaining the differences between Transitions, Transitions XTRActive, DriveWear and NuPolar lenses. Size: 15"x10"
|
|
|
|
More Choices Patient Brochure
This brochure shows the patient the differences between Transitions, Transitions XTRActive, DriveWear and NuPolar lenses, how important it is to have everyday eyewear and Rx sunwear.
|
|
|
|
More Choices Pocket Card
Provides helpful tips when talking to patients about the differences between Transitions, Transitions XTRActive, DriveWear and NuPolar lenses. Size: 3.5"x5.25"
|
|
|
|
|