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News and Press releases |
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12/3/2007 |
Drivewear® Activated by Transitions® drives away with two awards at 2007 OLA
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TORRANCE, CA |
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12/3/2007 |
New product release – informational Drivewear videos for the ECP & Patient
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TORRANCE, CA |
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11/1/2007 |
Younger Optics adds retail lens consultant to southern states
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TORRANCE, CA |
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11/1/2007 |
Drivewear® wins best new product award at National Vision's annual vendor / partner meeting
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TORRANCE, CA |
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8/1/2007 |
Younger Optics adds retail lens consultant to Latin America
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TORRANCE, CA |
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8/1/2007 |
New product release – Drivewear® Owner’s Manual
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TORRANCE, CA |
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7/30/2007 |
Services for Younger Optics Founder Irving Rips, passes on at 79
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TORRANCE, CA |
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7/1/2007 |
Drivewear® sets the pace at Pittsburgh Vintage Grand Prix
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PITTSBURGH, PA |
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3/1/2007 |
New product release – Drivewear® lenticular cards
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TORRANCE, CA |
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3/1/2007 |
Younger Optics now offers Drivewear® hold messages
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TORRANCE, CA |
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3/1/2007 |
Drivewear® wins top award at BRNO optical trade fair
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CZECH REPUBLIC, EUROPE |
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1/1/2007 |
Younger Optics expands Drivewear® line with Image® progressive
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TORRANCE, CA |
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1/1/2007 |
Younger Optics expands product line with Drivewear® finished planos
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TORRANCE, CA |
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12/1/2006 |
Younger Optics brings new managerial presence to Canada
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TORRANCE, CA |
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11/1/2006 |
Younger Optics receives 13th Award of Exellence at the 2006 OLA
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TORRANCE, CA |
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10/2/2006 |
Drivewear® lens by Younger Optics nominated for international Silmo Award
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Czech Republic, EUROPE |
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9/1/2006 |
Younger Optics launches new website – drivewearlens.com
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TORRANCE, CA |
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9/1/2006 |
Drivewear - A new lens category Activated by Transitions™
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TORRANCE, CA |
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8/1/2006 |
Younger Optics adds spherical single vision to Trilogy® product line
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TORRANCE, CA |
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7/3/2006 |
Younger Optics introduces high index 1.67 in Transitions® lenses, expanding Younger’s premium product line
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TORRANCE, CA |
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6/1/2006 |
Younger Optics adds retail lens consultant to Northern California area
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TORRANCE, CA |
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(TORRANCE, CA — December 2007)
Drivewear®, Activated by Transitions®, drove away with two OLA Awards of Excellence this year. Drivewear received the win for the “Best in Lens Materials” category as well as in the “Best in Marketing” category for The Art & Science of Drivewear, Education Tour and Marketing Materials.
Younger Optics, manufacturer of Drivewear lenses, has made a variety of appealing and informative marketing materials available to the lab and dispenser. Younger also teamed up with Transitions to host a series of seminars across the nation to educate Eye Care Professionals about the unprecedented, revolutionary technology of the Drivewear lens as well as the incredible marketing opportunity it’s brought to the optical industry.
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David Rips, President and CEO of Younger Optics, points out that he has never before seen a product take off like Drivewear. “We are very honored and pleased to have received both these awards, and I am proud of everyone at Younger and at Transitions who has helped to make Drivewear a success,” said Rips. “Drivewear fills a huge niche market – drivers – and we have gotten a lot of positive feedback from both ECPs and consumers who have tried the Drivewear lens. The optical industry has greeted Drivewear with great enthusiasm and we are looking forward to making Drivewear available in more materials and styles in the near future.”
Designed specifically to address the unique demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car, which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision and provide protection from blinding glare. The Drivewear lens is currently available in Single Vision, IMAGE® Progressive and Finished Plano Hard Resin. Winners were announced last month in Indianapolis, Indiana. Younger Optics has won 15 OLA Awards of Excellence since 1987 for lens innovation, technology and creativity.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
Transitions Optical, headquartered in Pinellas Park, was the first to successfully commercialize a plastic photochromic lens in 1990. As the leading supplier of photochromics to optical manufacturers, Transitions Optical offers the most advanced photochromic technology and the widest selection of lens designs, materials and brand names. Transitions Lenses are the #1 recommended photochromic lens worldwide. For more information about the company and Transitions Lenses, visit www.transitions.com or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
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(TORRANCE, CA — December 2007)
Younger Optics now offers two high quality videos with information on Drivewear® lenses Activated by Transitions®: a 60-second looping video for the patient waiting room, and a 3-minute Drivewear training video for Eye Care Professionals. The first explains the benefits of Drivewear technology at the consumer level, showing and explaining how Drivewear lenses react in real life situations – from driving in overcast and daylight conditions to boating and bike riding outdoors in bright light conditions. The second adds important information about complimentary marketing materials available for your practice through Younger Optics. Both videos come in DVD format, and are offered at no charge.
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About the Drivewear Lens:
Drivewear lenses uniquely combine two of the most advanced technologies found in the eyeglass industry today: Transitions™ Photochromic Technology and NuPolar® polarization. Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. In addition, Drivewear lenses are polarized to block blinding glare, another essential attribute when driving a car.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — November 2007)
– Chris Gallagher has joined Younger Optics as a retail lens consultant to the Southern United States. Based out of Birmingham, Alabama, Chris will lend support to dispensaries in his home state as well as parts of Georgia, Louisiana, Mississippi, South Carolina and Arkansas. As retail lens consultant, he will educate managers and staff on the variety of Younger products available to them and provide sales and point-of-purchase materials, particularly for Younger’s NuPolar®, Drivewear® and Trilogy® product lines.
Chris brings more than fourteen years’ experience and a detailed knowledge of the optical industry to the ECPs in his area. He graduated from the University of South Alabama and has worked with both National and Independent Optometrists as Retail Manager, Lab Manager and General Manager. His service-oriented attitude compliments Younger’s goal of being “The Easiest Company to do Business With.” He joins a growing team of retail lens consultants with territories across the United States.
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Younger Optics is recognized as the world leader in prescription polarized lenses with its NuPolar brand. With world headquarters in Torrance, CA, Younger Optics has won 13 OLA awards during more than 50 years of bringing innovative products to the optical industry. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com, or call (800) 877-5367.
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(Torrance, CA — November 2007)
At its recent annual meeting and awards banquet held in Duluth, Georgia, National Vision presented its Best New Product Award to Younger Optics for Drivewear, a revolutionary new lens made possible through the cooperation of Younger Optics and Transitions Optical, Inc. and designed specifically to address the unique demands of the driving task.
"Each year we evaluate all the tremendous new products brought to market,” said Des Taylor, NVI Senior Vice President. “This year, for the first time, we were excited to launch a product that combined two outstanding technologies - NuPolar® polarizing technology and Transitions™ photochromic technology. Drivewear has created a new lens category and has created tremendous new excitement within our company - we are pleased to partner with Younger Optics and honor them with the Best New Product Award at NVI.”
Jotinderpal “Sid” Sidhu, Younger Optics Vice President, said, “We wish to thank NVI for this great honor. We too are pleased to partner with NVI and bring to market a whole new lens category: Drivewear.”
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Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car. This allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. And since Drivewear lenses are Activated by Transitions™, wearers can be assured that their lenses are enhanced with superior and patented Transitions™ Photochromic Technology to automatically optimize visual performance in variable light conditions and to help protect eye health. Drivewear lenses also utilize NuPolar, the world’s leading polarized Rx technology, to provide protection from blinding glare.
For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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Transitions Optical, headquartered in Pinellas Park, was the first to successfully commercialize a plastic photochromic lens in 1990. As the leading supplier of photochromics to optical manufacturers, Transitions Optical offers the most advanced photochromic technology and the widest selection of lens designs, materials and brand names. Transitions Lenses are the #1 recommended photochromic lens worldwide. For more information about the company and Transitions Lenses, visit www.transitions.com or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
Pictured left to right: Des Taylor, Bruce Steffey, Jotinderpal “Sid” Sidhu, Trish Moynihan, Dan Cameron, Reade Fahs
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(TORRANCE, CA, USA — August 2007)
Natalia Duran has joined Younger Optics as International Retail Lens Consultant to Central America. As retail lens consultant, Natalia will lend support to dispensaries in Latin America, educating managers and staff on the variety of Younger products available to them and providing sales and point-of-purchase materials, particularly for Younger’s NuPolar® and Trilogy™ product lines. Along with these core products, Natalia will introduce Latin America to what is perhaps the most innovative new lens in recent years - a lens that Younger Optics has aptly named Drivewear®.
Natalia graduated from Universidad Latina de Costa Rica in 2001 with a degree in Optometry and has worked in the optical industry ever since. She has a good understanding of Latin American culture, is fluent in Spanish and English, and has experience working in both optometry and ophthalmology as an Optometrist.
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“We are pleased to continue expanding our company’s vision and products on an international level,” said Tom Kanaplue, Territory Manager, “And Natalia has a strong level of experience and knowledge to bring to Latin America.”
After more than 50 years of optical lens innovation, Younger Optics has recently unveiled their most exciting new product to date: a revolutionary new lens designed specifically to meet the unique visual demands of the driving task -- Drivewear®. Drivewear lenses uniquely combine two of the most advanced technologies found in the eyeglass industry today: Transitions™ Photochromic Technology and NuPolar® polarization. Because Drivewear lenses are Activated by Transitions™, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car which allows them to change color based on current driving conditions in order to enhance the driver’s vision. In addition, Drivewear lenses are polarized to block blinding glare, another essential attribute when driving a car.
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For more information about Drivewear lenses, visit www.drivewearlens.com. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com,
or call (800) 877-5367.
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(TORRANCE, CA — August 2007)
Patients who purchase Drivewear® lenses will now automatically receive an informative new Owner’s Manual with their eyewear. The Owner’s Manual is designed to both thank the patient for their purchase and to help them better understand the benefits and features of the product. The manual further explains the main benefits of Drivewear lenses in a consumer-friendly language, and directs wearers to the Drivewear website (drivewearlens.com) for more detailed information. Included with the Owner’s Manual will be a registration card, which patients can send in to receive a free gift from Younger Optics, and to be entered into drawings to win a 52” LCD TV or an Apple 30GB iPod. The Owner’s Manual and registration card are neatly put together in one convenient packet that is designed to easily fit into virtually any eyeglass case. Dispensers will receive the new Owner’s Manual packet automatically when they receive the finished Drivewear glasses from their preferred laboratory.
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About the Drivewear Lens:
Drivewear lenses uniquely combine two of the most advanced technologies found in the eyeglass industry today: NuPolar® polarization and Transitions™ Photochromic Technology. Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. The polarization properties of Drivewear lenses will block blinding glare, another essential attribute when driving a car.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — July 2007)
Irving Rips, founder of Younger Optics, passed away Monday morning, July 30th. Irving was born on November 1st 1927 in Omaha, Nebraska. He attended Creighton University where he studied philosophy. Irving got started in the optical industry at a very early age by fusing glass bifocals in his uncle’s factory.
In 1954, Irving had a better idea; He wanted to design a bifocal without the line. Months of hard work in his garage yielded the world’s first seamless bifocal. This lens made people look “Younger”. Younger Optics was formed in 1955 to make the lens that set the stage for many innovations to follow. Irving continued to invent a series of new products that the industry had not seen before.
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Early aspherics, progressives, high index, UV lenses, and other unique plastic lens products all resulted from Irving’s extraordinary creativity and determination. In recognition of Irving’s contributions to the optical industry he was awarded the OLA lifetime achievement award in 1992.
As Younger Optics has grown from those early years into a very successful corporation, Irving continued to innovate and help the staff wherever he could. His life was filled with the quest for knowledge. He collected rare books, read everything he could, and applied the knowledge in unpredictable ways. Irving set a standard for innovation and determination that will live on at Younger.
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He is survived by his wife of 57 years, Grace (Bebe) Rips and three children, Ted, David, and Debby, and 8 grandchildren. Funeral services will be held at Mount Sinai Cemetery 5950 Forest Lawn Drive, Los Angeles on Wednesday, August 1st at 11:00am.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar brand.
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(TORRANCE, CA — March 2007)
The ever-growing line of informational and POP materials for the Drivewear® lens now includes lenticular cards – a new selling tool that Younger Optics believes will be useful to ECPs in explaining how this innovative new driving lens works. The lenticular card is about the size of a business card and made of a tough and durable plastic material. As the card is tilted forward and back, the image on the card changes so that the viewer sees how the Drivewear lens color changes in reaction to differing light conditions. The cards are perfect for display on a dispensing table and an ideal demonstrator for patients to take home with them and share with friends and family. A clear, hard plastic card holder is also available through Younger Optics.
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About the Drivewear Lens:
Drivewear lenses uniquely combine two of the most advanced technologies found in the eyeglass industry today: Transitions™ Photochromic Technology and NuPolar® polarization. Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. In addition, Drivewear lenses are polarized to block blinding glare, another essential attribute when driving a car.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — March 2007)
“Do you spend a lot of time driving? You need Drivewear®!” Thus begins the new on-hold message, now available from Younger Optics. Younger provides two messages, one tailored for the optical retailer and the other for the wholesale optical lab. “These hold messages are the most recent addition to a growing number of educational and selling tools we’re providing at both the Laboratory and Dispenser levels to help get the word out about Drivewear lenses,” said David Rips, president and CEO of Younger Optics. Both messages are approximately 22 seconds long and available for free download through the Drivewear website – www.drivewearlens.com.
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Nearly everyone that calls an optical shop or lab is a driver. Now you can use their time on hold to let them know how they - and their patients - can benefit from the improved vision delivered by Drivewear lenses. When callers are put on hold, they’ll hear about how Drivewear lenses are Activated by Transitions™ to adjust to light and glare both outside and behind the windshield, an exciting breakthrough technology that can help make them the best driver they can be.
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Drivewear lenses are now available in standard index: single vision and IMAGE® progressive SF lens blanks (prescription range -8.00 to +6.00D) and Finished planos (available through your Wholesale Lab).
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(CZECH REPUBLIC, EUROPE — March 2007) Younger Optics has been recognized as a leader in lens innovation, technology and creativity at the 13th International Fair for Eye Optics, Optometry and Ophthalmology held in the Czech Republic February 23-25 this year. Younger’s Drivewear® exhibit was honored with the top award in the “spectacle lens” category (producer Younger Optics, exhibitor Omega Optix). Drivewear is a revolutionary new lens made possible through the cooperation of Younger Optics (manufacturer of NuPolar® Polarized Lenses) and Transitions Optical, Inc. and designed specifically to address the unique demands of the driving task.
“We are honored to receive this award, and I am very proud of our development team for gaining this accomplishment,” said Igor Loshak, Managing Director of Younger Optics Europe. “Drivewear is one of the biggest technological breakthroughs in our industry – we really created a whole new category in lenses. I believe the new technology that Drivewear brings will change the way patients wear ophthalmic lenses by allowing them to use a single ophthalmic sun lens in more situations than is now possible.”
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The TOP OPTA Competition awards one product as “best exhibit” in each of the following categories: spectacle lenses, contact lenses, frames (including sunglasses), and equipment and technologies for eye optics and ophthalmology. The competition is held in the BRNO Exhibition Centre at the OPTA International Fair, which prides itself in not just presenting the top fashion spectacle frames, glasses and contact lenses, or technology and equipment, but also in serving as a centre of education, offering numerous specialized lectures and seminars for optical professionals. The OPTA International Fair had 222 exhibitors and 19 participating countries last year.
Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car, which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. And since Drivewear lenses are Activated by Transitions™, wearers can be assured that their lenses are enhanced with superior and patented Transitions™ Photochromic Technology to automatically optimize visual performance in variable light conditions and to help protect eye health. Drivewear lenses also utilize NuPolar, the world’s leading polarized Rx technology, to provide protection from blinding glare.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
Transitions Optical, headquartered in Pinellas Park, was the first to successfully commercialize a plastic photochromic lens in 1990. As the leading supplier of photochromics to optical manufacturers, Transitions Optical offers the most advanced photochromic technology and the widest selection of lens designs, materials and brand names. Transitions Lenses are the #1 recommended photochromic lens worldwide. For more information about the company and Transitions Lenses, visit www.transitions.com or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
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(TORRANCE, CA — January 2007)
Younger Optics has recently expanded the availability of their innovative new line by introducing Drivewear IMAGE® progressives. “Since we released Drivewear lenses, the number-one product request has been for a progressive. We are pleased to fulfill that request with the new Drivewear Image progressive,” according to David Rips, President and CEO of Younger Optics.
The award-winning IMAGE progressive has been rated favorably among recent independent studies. This is in part because IMAGE boasts one of the widest distortion free distance zones in the industry, a key advantage for the driving task. From the dashboard to the road ahead, IMAGE provides excellent viewing at near, far and intermediate distances, and can accommodate Rx ranges of -8D to +6D, with 1.00 – 3.00 add powers.
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Drivewear lenses uniquely combine two of the most advanced technologies found in the eyeglass industry today: Transitions™ Photochromic Technology and NuPolar® polarization. Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. In addition, Drivewear lenses are polarized to block blinding glare, another essential attribute when driving a car.
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For more information and technical details, visit www.drivewearlens.com. Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — January 2007)
Younger Optics has recently expanded the availability of their single vision line by introducing Drivewear finished planos. “We believe this enhanced range of product offerings will give the laboratory and practitioner greater convenience and flexibility in recommending Drivewear lenses,” said Johann Van Zyl, National Sales Manager at Younger Optics. “This represents Younger’s continued commitment towards expanding the Drivewear availability. Drivewear has really gained momentum in the Rx market, and now it is also available to patients who need a good driving lens but don’t wear prescription eyewear.”
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Drivewear lenses uniquely combine Transitions™ Photochromic Technology and NuPolar® polarization to create a new category of lens designed specifically to meet the unique visual demands of the driving task. Drivewear is the first polarized photochromic lens to darken behind the windshield of a car, allowing Drivewear to change from high contrast green/ yellow to copper to dark reddish brown (depending on lighting conditions) in order to enhance the driver’s vision. Drivewear lenses are also polarized to block blinding glare, which is absolutely essential when driving a car. Worldwide, there are nearly 1 billion drivers and the number is growing every year. Nearly everyone of driving age that walks into an optical shop is an ideal candidate and can benefit from the improved vision delivered by Drivewear lenses.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — December 2006)
Younger Optics is proud to announce the appointment of Uzo Ubani as Country Manager of Canada. A native of Montreal, Quebec, Uzo is fluent in English and French and has most recently worked with the Canadian market as a Senior Lens Consultant at Transitions Optical. Uzo received his BA degree from Concordia University in 1997, a marketing certificate from McGill University in 1998, and is currently working toward receiving his MBA from HEC University. “Uzo has excellent management skills and a proven track record of building relationships that benefit the industry and our customers,” said David Rips, President and CEO of Younger Optics.
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As Country Manager, Uzo will support Canadian customers and assist in the education of industry professionals on the wide variety of Younger products available, such as NuPolar®, Trilogy®, IMAGE® and the new Drivewear® lens. “We are pleased to welcome him as we continue to expand our company’s vision and presence in the Canadian market,” said Rips. Uzo Ubani can be reached at (800) 863-7390.
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With world headquarters in Torrance, CA, Younger Optics continues its tradition of bringing innovative products to the optical industry with the recent introduction of Drivewear. For more information about Younger Optics, Drivewear lenses and other products, visit the company’s web site at www.youngeroptics.com, or www.drivewearlens.com.
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(TORRANCE, CA — November 2006) Younger Optics has received its 13th OLA Award of Excellence for the “Art & Science” series of product brochures, which includes the Art & Science of NuPolar, Art & Science of IMAGE, and most recently, Art & Science of Drivewear. These brochures are written and illustrated with clear, concise language and graphics that Younger believes is both appealing and informative.
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“One of our main goals here at Younger is to educate the eye care industry, particularly on the importance of polarized lenses,” said David Rips, President and CEO of Younger Optics. “I believe that goal is reflected in our marketing materials – the Art & Science brochures are designed to really educate the eye care professional rather than just present the standard lifestyle images you generally see in our industry.”
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To find out more about Art & Science brochures, Younger Optics, or any of Younger’s products, including NuPolar® polarized, IMAGE® progressive, or Drivewear® lenses, please call (800) 877-5367 or visit the company’s web site at www.youngeroptics.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar brand.
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(CZECH REPUBLIC, EUROPE — October 2006)
Younger Optics has been recognized as a leader in lens innovation, technology and creativity this year with a nomination for the Silmo d’Or, a highly regarded and respected award given annually at the International Silmo show in Paris. Younger has been nominated for Drivewear®, a lens made possible through the cooperation of Younger Optics (manufacturer of NuPolar® Polarized Lenses) and Transitions Optical, Inc. and designed specifically to address the unique demands of the driving task. This is Younger Optics’ first nomination for the Silmo Award, and Younger Europe’s first-ever award nomination since their establishment in 2003.
“We are honored to receive this nomination, and I am very proud of our development team for gaining this accomplishment,” said Igor Loshak, Managing Director of Younger Optics, Europe. “Drivewear is the biggest technological breakthrough we’ve had in Europe – we really have created a whole new category in lenses. I feel the most important thing that will come out of this nomination is that it will create awareness and change the way that patients who wear [prescription] lenses view eyewear, and especially sunwear.”
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The Silmo d’Or was created in 1994 to reward the creativity and innovative spirit of the optical profession. The award takes into account innovation, technology, creativity, and quality control. This year’s International Silmo show will take place from October 27-30 in Paris, France. Other nominees in the category of lenses are Essilor with Varilux Physio™ and Rodenstock with Impression® Mono.
Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car, which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. And since Drivewear lenses are Activated by Transitions™, wearers can be assured that their lenses are enhanced with superior and patented Transitions™ Photochromic Technology to automatically optimize visual performance in variable light conditions and to help protect eye health. Drivewear lenses also utilize NuPolar, the world’s leading polarized Rx technology, to provide protection from blinding glare.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
Transitions Optical, headquartered in Pinellas Park, was the first to successfully commercialize a plastic photochromic lens in 1990. As the leading supplier of photochromics to optical manufacturers, Transitions Optical offers the most advanced photochromic technology and the widest selection of lens designs, materials and brand names. Transitions Lenses are the #1 recommended photochromic lens worldwide. For more information about the company and Transitions Lenses, visit www.transitions.com or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
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(TORRANCE, CA — September 2006)
Younger Optics has designed a brand new website www.drivewearlens.com in conjunction with the launch of their highly anticipated and innovative new lens Drivewear™. Following the style of Younger’s “Art & Science” product brochures, the website is written and illustrated with clear, concise language and graphics that Younger believes will be appealing and informative to both the ECP as well as to the consumer.
Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. And since Drivewear lenses are Activated by Transitions™, wearers can be assured that their lenses are enhanced with superior and patented Transitions™ Photochromic Technology to automatically optimize visual performance in variable light conditions and to help protect eye health.
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Drivewear lenses also utilize NuPolar®, the world’s leading polarized Rx technology, to provide protection from blinding glare. “Only polarized lenses provide protection from blinding glare, and that is absolutely essential while driving a car,” said David Rips, President and CEO of Younger Optics.
By visiting www.drivewearlens.com, viewers can learn about the history of vision and eyewear, the driving task, the technologies behind the Drivewear lens, and how Drivewear lenses were designed to improve visual acuity in varying lighting conditions. The site also provides technical specifications, downloads, wearer testimonials and much more.
Worldwide, there are nearly 1 billion drivers and the number is growing every year. Nearly everyone of driving age that walks into an optical shop is an ideal candidate and can benefit from the improved vision delivered by Drivewear lenses.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand.
For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
Transitions Optical, headquartered in Pinellas Park, was the first to successfully commercialize a plastic photochromic lens in 1990. As the leading supplier of photochromics to optical manufacturers, Transitions Optical offers the most advanced photochromic technology and the widest selection of lens designs, materials and brand names. Transitions Lenses are the #1 recommended photochromic lens worldwide.
For more information about the company and Transitions Lenses, visit www.transitions.com or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
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(TORRANCE, CA — September 2006) Younger Optics is unveiling its most anticipated and innovative new product since NuPolar® polarized lenses – a new lens that Younger has aptly named Drivewear®. Designed specifically to meet the unique visual demands of the driving task, Drivewear lenses offer the consumer far more than just polarized photochromic eyewear.
“As with all of our products, I wanted to create a product that would meet a specific visual need that isn’t being met in today’s market. Drivewear’s combination of technologies is so advanced and novel that multiple patents have been filed on this invention and a whole new lens category is introduced. Although driving has become an integral part of our daily lives, driving is one of the most challenging and difficult activities a person can engage in. The truth is, we need all the visual help we can get.” according to David Rips, President and CEO of Younger Optics.
Drivewear® lenses uniquely combine two of the most advanced technologies found in the eyeglass industry today: Transitions™ Photochromic Technology and NuPolar® polarization.
DRIVEWEAR is the first polarized photochromic lens to DARKEN BEHIND THE WINDSHIELD of a car. These lenses are Activated by Transitions™ and use advanced dyes to respond to visible light in addition to UV light. This allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision.
Drivewear lenses also utilize NuPolar®, the world’s leading polarized Rx technology, to provide protection from blinding glare. “Only polarized lenses provide protection from blinding glare, and that is absolutely essential while driving a car,” said Mr. Rips.
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In low light, the lenses take on a green/ yellow color which provides high contrast and is designed to minimize glare and maximize useful light information reaching the eye. In daylight (behind the windshield of a car) they change to a copper color which reduces glare and excess visual light and provides good traffic signal recognition, highlighting reds and greens.
Finally, in outdoor conditions, they become a dark reddish-brown color, providing maximum comfort in high light conditions by filtering excess light so that the eye does not become saturated. And because they are Activated by Transitions™, you will have the security of knowing your lenses block 100 percent of UVA and UVB rays. In virtually every daylight driving situation, Drivewear lenses provide optimal visual comfort and safety.
“Since Drivewear® lenses are Activated by Transitions™, wearers can be assured that their lenses are enhanced with superior and patented Transitions™ Photochromic Technology to automatically optimize visual performance in variable light conditions and to help protect eye health and well-being for the future,” said Dave Cole, general manager of the Americas, Transitions Optical, Inc. “Transitions is happy to partner with Younger Optics to develop new special purpose products like Drivewear that fall outside our core line of Transitions® Lenses, which meet the everyday needs of patients.”
Worldwide, there are nearly 1 billion drivers and the number is growing every year. Nearly everyone of driving age that walks into an optical shop is an ideal candidate and can benefit from the improved vision delivered by Drivewear lenses.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand.
For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
Transitions Optical, headquartered in Pinellas Park, was the first to successfully commercialize a plastic photochromic lens in 1990. As the leading supplier of photochromics to optical manufacturers, Transitions Optical offers the most advanced photochromic technology and the widest selection of lens designs, materials and brand names. Transitions Lenses are the #1 recommended photochromic lens worldwide.
For more information about the company and Transitions Lenses, visit www.transitions.com or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
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(TORRANCE, CA — August 2006) California-based lens innovator Younger Optics has again expanded the Trilogy® product line by introducing SPHERICAL Semi-Finished Single Vision clear hard-coated lenses, according to an announcement by David Rips, President and Chief Executive Officer. For years, Younger Optics has offered Trilogy lenses, made with the revolutionary Trivex™ material (by PPG Industries), in Aspheric Single Vision. Now, Younger Optics can give their valued Laboratory partners another offering – Spherical Single Vision.
Trilogy lenses offer impressive lens properties: thin and light, impact resistant, excellent optics. Its unique combination of attributes also makes Trilogy an ideal choice for 3-piece drill-mounted frames. In recent years, Trilogy lenses have been recognized with two Optical Laboratories Association (OLA) Awards of Excellence – in 2002 it was named “Best in Lens Materials” and in 2003 Trilogy in Transitions was named “Best in Lens Treatments.”
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“Trilogy lenses continue to receive great interest in the marketplace as the rimless frame category grows through all channels of the industry,” said Rips. “Laboratories now have a product with premium features they can offer eyecare professionals with the assurance of a lifetime warranty against lens cracking. We are pleased to expand the offering of the Trilogy product line with Spherical Single Vision lenses.”
This new release comes on the heels of Younger’s exciting introduction of Trilogy Transitions® Flat Top 28, the first impact resistant flat top with Transitions Lens Technology. Trilogy’s complete line of impact-resistant lenses, including clear Spherical Single Vision, is available now through your Wholesale Laboratory of choice.
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With world headquarters in Torrance, CA, Younger Optics has been devoted to bringing innovative products to the optical industry for more than 50 years. For more information about Younger Optics, IMAGE progressive lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — June 2006)
Stacy Lee has joined Younger Optics as a retail lens consultant to Northern California, as well as parts of Oregon, Montana, and Colorado. As a retail lens consultant, Stacy will lend support to dispensaries in Northern California and surrounding areas, educating managers and staff on the variety of Younger products available to them and providing sales and point-of-purchase materials, particularly for Younger’s NuPolar® and Trilogy™ product lines.
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Stacy brings more than ten years’ experience and a detailed knowledge of the optical industry to the ECPs in her area. Her service-oriented attitude compliments Younger’s goal of being “The Easiest Company to do Business With.” She joins a growing team of retail lens consultants with territories across the United States.
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Younger Optics is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. With world headquarters in Torrance, CA, Younger Optics has won 12 OLA awards during more than 50 years of bringing innovative products to the optical industry. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com,
or call (800) 877-5367.
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